SakuAnak.id – Smart Wallet for Kids & Teens
1. Executive Summary
SakuAnak.id is an AI-powered digital wallet and financial education platform designed for kids and teens (ages 7–18). We help children learn to manage money while giving parents full visibility and control.
2. Vision & Mission
Vision: To build the most trusted financial education ecosystem for children in Southeast Asia.
Mission: To empower the next generation to develop healthy financial habits through technology, education, and real-world practice.
3. Problems We're Solving
- Low financial literacy among children & teens
- Parents struggle to teach budgeting and money value
- Lack of tools tailored to kids for money management
4. Our Solution
- 🎯 Virtual wallet for kids with spending limits and parental control
- 📊 AI-powered financial coach for daily learning missions
- 💡 Gamified budgeting & savings goals
- 🎁 Rewards, family challenges, and educational milestones
- 🕌 Islamic finance add-on (Zakat, Infaq, Syariah savings)
5. Business Model
- 💳 Subscription (Premium family plans)
- 🏫 B2B2C education packages for schools
- 📦 Commission from top-ups and transactions
- 🛍️ Brand collaborations for kids-friendly products
- 🧠 AI gamification & skill unlocks as in-app purchases
6. Market Opportunity
- 📱 40+ million kids & teens in Indonesia alone
- 💸 25M+ parents in the middle class seeking ed-tech solutions
- 📈 Growing trend of early financial literacy (global & regional)
- 🌏 Potential expansion to Malaysia, Brunei, and Middle East
7. Roadmap
- Q4 2025: MVP release + 100 schools onboarded
- Q1 2026: AI Coach, family dashboard, Islamic finance features
- Q2 2026: Strategic bank & school partnerships
- Q4 2026: Regional launch + gamified financial journey
8. Financial Projections
- 2025: $150K revenue – 50K users pilot + 25 schools
- 2026: $1M revenue – full launch + partnerships
- 2027: $5M revenue – regional growth + gamification licensing
9. Funding & Allocation
Seed Round Goal: $500,000 USD
- 40% – Tech development & AI gamification
- 25% – Marketing & family/school acquisition
- 20% – Talent & operations
- 10% – Content & curriculum
- 5% – Legal, compliance & Islamic finance advisory