CekHP.id – AI-Powered Mobile Ecosystem
1. Executive Summary
CekHP.id is an all-in-one AI-driven ecosystem that helps users scan, repair, upgrade, and sell their smartphones effortlessly. From diagnosis to service to certified resale, we are building Southeast Asia’s most trusted mobile platform.
2. Vision & Mission
Vision: To become Asia's most trusted AI-powered mobile service & sales platform.
Mission: To simplify mobile repair and resale through smart technology, verified service partners, and transparent tools for every user.
3. Problem & Solution
- 🛑 Unclear phone conditions before resale or service
- 🛑 Lack of trust in local repair shops
- 🛑 Fragmented options for service, upgrade, or trade-in
Our Solution:
- ✅ AI-based phone health scan & diagnostics
- ✅ On-demand home repair or partner workshops
- ✅ Trusted marketplace for new & refurbished phones
- ✅ Trade-in & buyback program with official phone condition reports
4. Core Services
- 📱 AI Health Check via CekHP App
- 🔧 On-site & Pickup Repair Services
- 🛍️ Certified Marketplace for Phones
- 🔁 Trade-in + HP Check Certificate Issuance
- 🤖 24/7 Chatbot Assistant: Bestie AI
5. Business Model
- 💰 Repair Margin via Certified Partners
- 📦 Commission on Phone Sales (5–15%)
- 🛠️ Subscription from Repair Shops
- 🧠 Premium AI Scans & Reports
- 🤝 B2B Bundled Insurance & Trade-in Solutions
6. Market Opportunity
- 🇮🇩 185M smartphone users in Indonesia
- 📉 30M damaged or aging phones annually
- 📈 Growing demand for trusted resale & service
- 🌏 $97B global mobile repair market by 2028
7. Go-To-Market Strategy
- 🚀 Launch in Jakarta, Bandung, Surabaya
- 🎯 Campus + Mall Micro-activations
- 🤝 1000+ Certified Repair Partners in 6 Months
- 🌐 Social-led Gen Z campaigns & YouTube creators
- 🌏 Localized AI Chatbot for ASEAN languages
8. Roadmap
- Q3 2025: MVP + 1000 service partners onboarded
- Q4 2025: Marketplace & Trade-in Launch
- Q1 2026: B2B Bundles + Device Insurance
- Q2 2026: Expansion to MY, PH, VN
9. Financial Projections
- 2025: $500K Revenue – 10K users, 1K partners
- 2026: $2.5M Revenue – Expansion & API Licensing
- 2027: $10M Revenue – Regional Dominance
10. Funding & Allocation
Seed Funding Target: $500,000
- 40% – Tech & AI Development
- 25% – User/Partner Acquisition
- 20% – Ops & Logistics
- 10% – Marketing & Awareness
- 5% – Legal & Certifications